{"id":440,"date":"2025-08-13T08:00:52","date_gmt":"2025-08-13T08:00:52","guid":{"rendered":"https:\/\/clarinessbt.wpenginepowered.com\/?page_id=440"},"modified":"2025-08-27T12:20:31","modified_gmt":"2025-08-27T12:20:31","slug":"diversity","status":"publish","type":"page","link":"https:\/\/bettertogetherberlin.com\/en-de\/sponsors\/diversity\/","title":{"rendered":"Diversity"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"440\" class=\"elementor elementor-440\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e4dd1d e-flex e-con-boxed e-con e-parent\" data-id=\"8e4dd1d\" data-element_type=\"container\" data-e-type=\"container\" id=\"herosection\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-848f8e9 e-con-full e-flex e-con e-child\" data-id=\"848f8e9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f33b30 elementor-widget elementor-widget-heading\" data-id=\"6f33b30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Why Diversity Matters for Better Together Berlin<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-389a0f0 elementor-widget elementor-widget-heading\" data-id=\"389a0f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Unlocking Berlin\u2019s Full Potential Means Engaging All Communities<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-48ab6e8 e-con-full e-flex e-con e-child\" data-id=\"48ab6e8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ac967e e-flex e-con-boxed e-con e-parent\" data-id=\"3ac967e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e938783 elementor-hidden-desktop elementor-widget elementor-widget-image\" data-id=\"e938783\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1202\" height=\"764\" src=\"https:\/\/bettertogetherberlin.com\/wp-content\/uploads\/2025\/08\/Berlin_Sound-wave_website-header-1_full.svg\" class=\"attachment-large size-large wp-image-460\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bcfde0e e-flex e-con-boxed e-con e-parent\" data-id=\"bcfde0e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e11b3e elementor-widget elementor-widget-heading\" data-id=\"5e11b3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Diversity in Berlin as a strategic opportunity<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d70e86 elementor-widget elementor-widget-text-editor\" data-id=\"3d70e86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As one of Europe&#8217;s most diverse capitals (+35% (&gt;1,4m)* of residents have a migration background), Berlin is uniquely positioned to lead the way in inclusive health research. Ensuring representation from all ethnic groups in clinical trials is paramount for developing effective and safe treatments for everyone. Diversity supports:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8b088ab e-flex e-con-boxed e-con e-parent\" data-id=\"8b088ab\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-be9f84b e-con-full e-flex e-con e-child\" data-id=\"be9f84b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f733fc0 elementor-widget elementor-widget-text-editor\" data-id=\"f733fc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Representative patient pools to reflect the real-world population<\/li><li>Trial result generalizability, so results apply across subgroups<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-19bdf85 e-con-full e-flex e-con e-child\" data-id=\"19bdf85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f04979a elementor-widget elementor-widget-text-editor\" data-id=\"f04979a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Local awareness to build relationships with these groups<\/li><li>Sponsor commitments to EDI and ESG<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-66d4c13 e-flex e-con-boxed e-con e-parent\" data-id=\"66d4c13\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-541583d e-con-full e-flex e-con e-child\" data-id=\"541583d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-baec823 elementor-widget elementor-widget-heading\" data-id=\"baec823\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Berlin population<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d6e7dd listspace elementor-widget elementor-widget-text-editor\" data-id=\"1d6e7dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>(Est. 2023*)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6af9ad elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"c6af9ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"191\" height=\"191\" viewBox=\"0 0 191 191\" fill=\"none\"><path d=\"M95.5 191C42.8425 191 0 148.16 0 95.5C0 42.8402 42.8402 0 95.5 0C148.16 0 191 42.8402 191 95.5C191 148.16 148.16 191 95.5 191ZM95.5 47.2684C68.9046 47.2684 47.2684 68.9046 47.2684 95.5C47.2684 122.095 68.9046 143.732 95.5 143.732C122.095 143.732 143.732 122.095 143.732 95.5C143.732 68.9046 122.095 47.2684 95.5 47.2684Z\" fill=\"#293896\"><\/path><path d=\"M0 95.5C0 116.453 6.78686 135.845 18.2721 151.608L56.4961 123.836C50.6959 115.875 47.2684 106.081 47.2684 95.4976C47.2684 68.9023 68.9046 47.2661 95.5 47.2661V0C42.8402 0 0 42.8402 0 95.5Z\" fill=\"#42B9FF\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t35%\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\twith migration background\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2752bee e-con-full e-flex e-con e-child\" data-id=\"2752bee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6bf7e03 elementor-widget elementor-widget-heading\" data-id=\"6bf7e03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Estimated trial participation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23055ad listspace elementor-widget elementor-widget-text-editor\" data-id=\"23055ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>(Based on Diversity Reports**)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c086fae e-grid e-con-full e-con e-child\" data-id=\"c086fae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3a5003 elementor-widget elementor-widget-image\" data-id=\"f3a5003\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"190\" height=\"190\" src=\"https:\/\/bettertogetherberlin.com\/wp-content\/uploads\/2025\/08\/Chart-2.svg\" class=\"attachment-large size-large wp-image-445\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54cd626 chartheading elementor-widget elementor-widget-text-editor\" data-id=\"54cd626\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>10%<\/h3>\nwith migration background\n<h3>90%<\/h3>\nwithout migration background\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a3daa09 e-flex e-con-boxed e-con e-parent\" data-id=\"a3daa09\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4d70d67 e-con-full e-flex e-con e-child\" data-id=\"4d70d67\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ad79fd sourceslist elementor-widget elementor-widget-text-editor\" data-id=\"5ad79fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>*Source: <a href=\"https:\/\/www.statistik-berlin-brandenburg.de\/168-2023\" target=\"_blank\" rel=\"noopener\">Amt f\u00fcr Statistik Berlin-Brandenburg (2023)<\/a><br \/>** Source: <a href=\"https:\/\/pmc.ncbi.nlm.nih.gov\/articles\/PMC7075549\/\" target=\"_blank\" rel=\"noopener\">Estimated Clinical Trial Participation by Migration Background &#8211; The PICANT trial<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0175f79 e-flex e-con-boxed e-con e-parent\" data-id=\"0175f79\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17a2430 elementor-widget elementor-widget-heading\" data-id=\"17a2430\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Language diversity in Berlin<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e1ed10 elementor-widget elementor-widget-heading\" data-id=\"0e1ed10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Targeting the Top 3 languages covers over 55% of the city\u2019s multilingual speakers<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30e1061 elementor-widget elementor-widget-shortcode\" data-id=\"30e1061\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n<table id=\"tablepress-1\" class=\"tablepress tablepress-id-1\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Language<\/th><th class=\"column-2\">Estimated Speakers*<\/th><th class=\"column-3\">% of Population<\/th><th class=\"column-4\">Notes<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\">English<\/td><td class=\"column-2\">~500,000+<\/td><td class=\"column-3\">~12%<\/td><td class=\"column-4\">Common in expat, academic, and business communities<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">Turkish<\/td><td class=\"column-2\">~200,000<\/td><td class=\"column-3\">~5%<\/td><td class=\"column-4\">Largest heritage language; strong cultural presence<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">Arabic Languages<\/td><td class=\"column-2\">~135,000<\/td><td class=\"column-3\">~3.3%<\/td><td class=\"column-4\">Includes Syrian, Lebanese, Iraqi communities<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">Russian<\/td><td class=\"column-2\">~100,000<\/td><td class=\"column-3\">~2.4%<\/td><td class=\"column-4\">Legacy of post-Soviet immigration. Ukraine immigrants partially reflected in numbers<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">French<\/td><td class=\"column-2\">~100,000<\/td><td class=\"column-3\">~2.4%<\/td><td class=\"column-4\">Popular among youth, West African, and diplomatic populations<\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">Polish<\/td><td class=\"column-2\">~80,000<\/td><td class=\"column-3\">~2.0%<\/td><td class=\"column-4\">Significant Central European community<\/td>\n<\/tr>\n<tr class=\"row-8\">\n\t<td class=\"column-1\">Spanish<\/td><td class=\"column-2\">~80,000<\/td><td class=\"column-3\">~2.0%<\/td><td class=\"column-4\">Common among young adults, education, and Latin American diaspora<\/td>\n<\/tr>\n<tr class=\"row-9\">\n\t<td class=\"column-1\">Others<\/td><td class=\"column-2\">~205,000<\/td><td class=\"column-3\">~5.9%<\/td><td class=\"column-4\">E.g. Italien, Hebrew, Chinese aso.<\/td>\n<\/tr>\n<tr class=\"row-10\">\n\t<td class=\"column-1\">Total<\/td><td class=\"column-2\">~1,4 mio.<\/td><td class=\"column-3\">~35%<\/td><td class=\"column-4\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-1 from cache --><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e6d1fa sourceslist elementor-widget elementor-widget-text-editor\" data-id=\"0e6d1fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>*Source: <a href=\"https:\/\/www.statistik-berlin-brandenburg.de\/168-2023\" target=\"_blank\" rel=\"noopener\">Amt f\u00fcr Statistik Berlin-Brandenburg (2023),<\/a><a href=\"https:\/\/www.destatis.de\/DE\/Presse\/Pressemitteilungen\/2024\/02\/PD24_N008_12.html\" target=\"_blank\" rel=\"noopener\">DESTATIS (2024)<\/a>, First language or native speakers\u00a0 \u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea325f0 sourceslist elementor-widget elementor-widget-text-editor\" data-id=\"ea325f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-ea325f0{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bda9b8a e-flex e-con-boxed e-con e-parent\" data-id=\"bda9b8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e21807e elementor-widget elementor-widget-heading\" data-id=\"e21807e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to leverage Berlin\u2019s diversity for clinical trials<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e58bee2 elementor-widget elementor-widget-heading\" data-id=\"e58bee2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Tangible Steps for Inclusive Outreach<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8a233c2 e-con-full e-flex e-con e-child\" data-id=\"8a233c2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-fa1c25c e-con-full e-flex e-con e-child\" data-id=\"fa1c25c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f581432 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"f581432\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"75\" height=\"75\" viewBox=\"0 0 75 75\" fill=\"none\"><path d=\"M37.5 75C58.2107 75 75 58.2107 75 37.5C75 16.7893 58.2107 0 37.5 0C16.7893 0 0 16.7893 0 37.5C0 58.2107 16.7893 75 37.5 75Z\" fill=\"#293896\"><\/path><path d=\"M41.4828 30.5948V24.8534C41.4828 22.8879 39.8793 21.2844 37.9138 21.2844H20.8966C18.931 21.2844 17.3276 22.8879 17.3276 24.8534V36.931C17.3276 38.8965 18.931 40.4999 20.8966 40.4999H30.3104\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M39.6724 35.3794H54.4655C56.6121 35.3794 58.3707 37.138 58.3707 39.2846V50.1208C58.3707 52.2673 56.6121 54.0259 54.4655 54.0259H39.6724C37.5259 54.0259 35.7672 52.2673 35.7672 50.1208V39.2846C35.7672 37.138 37.5259 35.3794 39.6724 35.3794Z\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M24.0776 27.0259H33.8793\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M26.3793 27.0776C26.3793 27.0776 26.9483 30.8018 28.681 32.7414C29.5086 33.6466 30.3879 34.6811 31.1896 35.1725\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M31.5517 27.0776C31.5517 27.0776 30.9828 30.8018 29.25 32.7414C27.0776 35.1725 24.3879 36.3104 24.3879 36.3104\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M28.9914 27.0258V25.0862\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M42.7241 49.3449L47.069 39.8276\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M51.4138 49.3449L47.069 39.8276\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M44.1207 46.8103H50.2241\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0dfe6de elementor-widget elementor-widget-heading\" data-id=\"0dfe6de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Multilingual Materials<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c99021 elementor-widget elementor-widget-text-editor\" data-id=\"0c99021\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tFlyers, videos, websites in Turkish, Arabic, Russian, and more\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b3ac97 e-con-full e-flex e-con e-child\" data-id=\"4b3ac97\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e1ffa2 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"1e1ffa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"74\" height=\"74\" viewBox=\"0 0 74 74\" fill=\"none\"><path d=\"M37 74C57.4345 74 74 57.4345 74 37C74 16.5655 57.4345 0 37 0C16.5655 0 0 16.5655 0 37C0 57.4345 16.5655 74 37 74Z\" fill=\"#293896\"><\/path><path d=\"M33.7619 34.803V23.2948C33.7619 21.5596 32.3329 20.1306 30.5977 20.1306H15.466C13.7308 20.1306 12.3019 21.5596 12.3019 23.2948V37.4823C12.3019 39.2175 13.7308 40.6465 15.466 40.6465H16.3336V44.7037L20.9522 40.6465H23.8357\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M31.695 39.5491H48.2812C50.195 39.5491 51.7515 41.1056 51.7515 43.0194V52.6649C51.7515 54.5787 50.195 56.1353 48.2812 56.1353H47.3115V60.7794L42.0805 56.1353H31.6694C29.7556 56.1353 28.1991 54.5787 28.1991 52.6649V43.0194C28.1991 41.1056 29.7812 39.5491 31.695 39.5491Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M39.7074 52.3105L35.8543 48.4574C34.7825 47.3856 34.7825 45.6505 35.8543 44.5787C36.926 43.5325 38.6356 43.507 39.7074 44.5532C40.7791 43.507 42.4888 43.507 43.5605 44.5787C44.6322 45.6505 44.6322 47.3856 43.5605 48.4574L39.7074 52.3105Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M18.1504 28.781H27.2269\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M18.1504 31.7817H27.2269\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M24.9405 25.7444L23.4401 34.8209\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M21.9397 25.7444L20.4393 34.8209\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M55.0381 39.3373H60.1722C61.0347 39.3373 61.7313 38.6178 61.6905 37.7451C61.6522 36.9285 61.6905 29.4826 61.6905 28.6431C61.6905 27.8035 61.0092 27.1222 60.1697 27.1222L53.9919 27.1044L54.7472 25.3131C55.5332 23.4503 56.3191 22.4985 55.7067 20.4826C55.0943 18.4668 53.2443 17.936 52.2976 18.3443C51.3509 18.7526 52.5859 19.7605 49.3682 25.308L46.9262 28.8957\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M41.5523 35.8314V27.3188H46.7068V35.8314\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0da7bab elementor-widget elementor-widget-heading\" data-id=\"0da7bab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Community Media<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-990be31 elementor-widget elementor-widget-text-editor\" data-id=\"990be31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDiaspora radio, ethnic newspapers, Relevant influencers\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-929644a e-con-full e-flex e-con e-child\" data-id=\"929644a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d32296 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7d32296\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"74\" height=\"74\" viewBox=\"0 0 74 74\" fill=\"none\"><path d=\"M37 74C57.4345 74 74 57.4345 74 37C74 16.5655 57.4345 0 37 0C16.5655 0 0 16.5655 0 37C0 57.4345 16.5655 74 37 74Z\" fill=\"#293896\"><\/path><path d=\"M45.5483 20.6433H28.6559V53.484H45.5483V20.6433Z\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M45.5483 33.5808H53.5352V53.4587H45.5483\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M28.6558 33.5808H20.6689V53.4587H28.6558\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M24.6752 37.3828V40.1132\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M49.5289 37.3828V40.1132\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M37.1021 33.8867V36.6171\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M37.1021 40.802V43.5323\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M33.0193 33.8867V36.6171\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M33.0193 40.802V43.5323\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M33.0193 53.4586V47.2834H41.1848V53.4586\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M37.1021 24.5476V28.9366\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M39.2966 26.7422H34.9076\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M41.1848 33.8867V36.6171\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M41.1848 40.802V43.5323\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e3fd1e elementor-widget elementor-widget-heading\" data-id=\"1e3fd1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Site Readiness<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3567e0a elementor-widget elementor-widget-text-editor\" data-id=\"3567e0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tLanguages spoken, ethnicities, cultural competence training, multilingual branding\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b8909ba e-con-full e-flex e-con e-child\" data-id=\"b8909ba\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-95f2d55 e-con-full e-flex e-con e-child\" data-id=\"95f2d55\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-701dcb6 elementor-widget elementor-widget-image\" data-id=\"701dcb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"74\" height=\"74\" src=\"https:\/\/bettertogetherberlin.com\/wp-content\/uploads\/2025\/08\/Group-1.svg\" class=\"attachment-full size-full wp-image-455\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c224063 elementor-widget elementor-widget-heading\" data-id=\"c224063\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Inclusive Storytelling<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd6c02e elementor-widget elementor-widget-text-editor\" data-id=\"fd6c02e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVideos with underrepresented voices &#038; native languages\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c7c335f e-con-full e-flex e-con e-child\" data-id=\"c7c335f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac92941 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"ac92941\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"74\" height=\"74\" viewBox=\"0 0 74 74\" fill=\"none\"><path d=\"M37 74C57.4345 74 74 57.4345 74 37C74 16.5655 57.4345 0 37 0C16.5655 0 0 16.5655 0 37C0 57.4345 16.5655 74 37 74Z\" fill=\"#293896\"><\/path><path d=\"M37.8931 21.664C37.6635 21.664 37.4849 21.5874 37.3828 21.4854C37.2807 21.3833 37.2042 21.2047 37.2042 20.975V20.7964C37.2042 20.5667 37.2807 20.3881 37.3828 20.286C37.4849 20.184 37.6635 20.1074 37.8931 20.1074H38.0462C38.2759 20.1074 38.4545 20.184 38.5566 20.286C38.6586 20.3881 38.7352 20.5667 38.7352 20.7964V21.0005C38.7352 21.2302 38.6586 21.4088 38.5566 21.5109C38.4545 21.6129 38.2759 21.6895 38.0462 21.6895L37.8931 21.664Z\" fill=\"white\"><\/path><path d=\"M40.751 21.664C40.5214 21.664 40.3428 21.5874 40.2407 21.4854C40.1386 21.3833 40.0621 21.2047 40.0621 20.975V20.7964C40.0621 20.5667 40.1386 20.3881 40.2407 20.286C40.3428 20.184 40.5214 20.1074 40.751 20.1074H40.9041C41.1338 20.1074 41.3124 20.184 41.4145 20.286C41.5166 20.3881 41.5931 20.5667 41.5931 20.7964V21.0005C41.5931 21.2302 41.5166 21.4088 41.4145 21.5109C41.3124 21.6129 41.1338 21.6895 40.9041 21.6895L40.751 21.664Z\" fill=\"white\"><\/path><path d=\"M43.5834 21.664C43.3538 21.664 43.1752 21.5874 43.0731 21.4854C42.971 21.3833 42.8945 21.2047 42.8945 20.975V20.7964C42.8945 20.5667 42.971 20.3881 43.0731 20.286C43.1752 20.184 43.3538 20.1074 43.5834 20.1074H43.7365C43.9662 20.1074 44.1448 20.184 44.2469 20.286C44.3489 20.3881 44.4255 20.5667 44.4255 20.7964V21.0005C44.4255 21.2302 44.3489 21.4088 44.2469 21.5109C44.1448 21.6129 43.9662 21.6895 43.7365 21.6895L43.5834 21.664Z\" fill=\"white\"><\/path><path d=\"M46.7476 15.4124H34.8055C33.4276 15.4124 32.3048 16.5351 32.3048 17.913V23.4503C32.3048 24.8282 33.4276 25.951 34.8055 25.951H35.4945V30.6461L40.3172 25.951H46.7476C48.1255 25.951 49.2483 24.8282 49.2483 23.4503V17.913C49.2738 16.5351 48.151 15.4124 46.7476 15.4124Z\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M42.3841 44.7826C45.5691 44.7826 48.151 42.2006 48.151 39.0157C48.151 35.8307 45.5691 33.2488 42.3841 33.2488C39.1992 33.2488 36.6172 35.8307 36.6172 39.0157C36.6172 42.2006 39.1992 44.7826 42.3841 44.7826Z\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M31.5648 57.2097V53.969C31.5648 50.9835 34.0145 48.5593 36.9745 48.5593H47.5386C50.5241 48.5593 52.9483 51.009 52.9483 53.969V57.2097\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M26.6655 40.8275C29.5546 40.8275 31.8966 38.4855 31.8966 35.5965C31.8966 32.7075 29.5546 30.3655 26.6655 30.3655C23.7765 30.3655 21.4345 32.7075 21.4345 35.5965C21.4345 38.4855 23.7765 40.8275 26.6655 40.8275Z\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M16.8159 53.1269V50.1924C16.8159 47.4876 19.0359 45.2676 21.7407 45.2676H31.3352\" stroke=\"white\" stroke-width=\"2\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b0ed4f elementor-widget elementor-widget-heading\" data-id=\"3b0ed4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Cultural Partnership<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3902735 elementor-widget elementor-widget-text-editor\" data-id=\"3902735\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tMosques, community centers, immigrant health advisors\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcfd45f e-con-full e-flex e-con e-child\" data-id=\"fcfd45f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a334aa e-flex e-con-boxed e-con e-parent\" data-id=\"3a334aa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b6ef267 elementor-widget elementor-widget-heading\" data-id=\"b6ef267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What we measure and compare<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84c6b0b elementor-widget elementor-widget-text-editor\" data-id=\"84c6b0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Joined Goals:<\/strong> With no reliable data on trial diversity in Europe or Berlin, our goal is to collect and compare KPIs across groups\u2014not to forecast outcomes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-220cc39 e-con-full e-flex e-con e-child\" data-id=\"220cc39\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8707fff e-con-full e-flex e-con e-child\" data-id=\"8707fff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d6ff34 elementor-widget elementor-widget-heading\" data-id=\"1d6ff34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Awareness - Establishing Reach and Initial Interest<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2971be9 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"2971be9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"26\" viewBox=\"0 0 26 26\" fill=\"none\"><path d=\"M25 13C25 19.6512 19.6047 25 13 25C6.39535 25 1 19.6047 1 13C1 6.39535 6.39535 1 13 1C13.7442 1 14.4419 1.04651 15.1395 1.18605\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M9 12.3024L13.1395 16.1629L24.3023 1.97681\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Total Impressions: # of views across all channels (e.g. web, offline, HCP)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"26\" viewBox=\"0 0 26 26\" fill=\"none\"><path d=\"M25 13C25 19.6512 19.6047 25 13 25C6.39535 25 1 19.6047 1 13C1 6.39535 6.39535 1 13 1C13.7442 1 14.4419 1.04651 15.1395 1.18605\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M9 12.3024L13.1395 16.1629L24.3023 1.97681\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Community Penetration: % of target population reached (by indication\/ demographic)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-341d184 e-con-full e-flex e-con e-child\" data-id=\"341d184\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf3b19b elementor-widget elementor-widget-heading\" data-id=\"cf3b19b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Engagement - Active Interest &amp; Willingness to Learn<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-779cd71 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"779cd71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"26\" viewBox=\"0 0 26 26\" fill=\"none\"><path d=\"M25 13C25 19.6512 19.6047 25 13 25C6.39535 25 1 19.6047 1 13C1 6.39535 6.39535 1 13 1C13.7442 1 14.4419 1.04651 15.1395 1.18605\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M9 12.3024L13.1395 16.1629L24.3023 1.97681\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Click-Through Rates (CTR): Across key campaigns<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"26\" viewBox=\"0 0 26 26\" fill=\"none\"><path d=\"M25 13C25 19.6512 19.6047 25 13 25C6.39535 25 1 19.6047 1 13C1 6.39535 6.39535 1 13 1C13.7442 1 14.4419 1.04651 15.1395 1.18605\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M9 12.3024L13.1395 16.1629L24.3023 1.97681\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Online Screener Completion Rates: Incl. motivation and dropout reasons<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-685713e e-con-full e-flex e-con e-child\" data-id=\"685713e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0eaa5d1 elementor-widget elementor-widget-heading\" data-id=\"0eaa5d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Referrals &amp; Conversion - Transition from Interest to Action<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b2b903 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"7b2b903\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"26\" viewBox=\"0 0 26 26\" fill=\"none\"><path d=\"M25 13C25 19.6512 19.6047 25 13 25C6.39535 25 1 19.6047 1 13C1 6.39535 6.39535 1 13 1C13.7442 1 14.4419 1.04651 15.1395 1.18605\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M9 12.3024L13.1395 16.1629L24.3023 1.97681\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Scheduling rate in % per site<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"26\" viewBox=\"0 0 26 26\" fill=\"none\"><path d=\"M25 13C25 19.6512 19.6047 25 13 25C6.39535 25 1 19.6047 1 13C1 6.39535 6.39535 1 13 1C13.7442 1 14.4419 1.04651 15.1395 1.18605\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><path d=\"M9 12.3024L13.1395 16.1629L24.3023 1.97681\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Cost per Patient: Efficiency of funnel per channel<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Why Diversity Matters for Better Together Berlin Unlocking Berlin\u2019s Full Potential Means Engaging All Communities Diversity in Berlin as a strategic opportunity As one of Europe&#8217;s most diverse capitals (+35% (&gt;1,4m)* of residents have a migration background), Berlin is uniquely positioned to lead the way in inclusive health research. Ensuring representation from all ethnic groups [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":14,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-440","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/bettertogetherberlin.com\/en-de\/wp-json\/wp\/v2\/pages\/440","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bettertogetherberlin.com\/en-de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bettertogetherberlin.com\/en-de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bettertogetherberlin.com\/en-de\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bettertogetherberlin.com\/en-de\/wp-json\/wp\/v2\/comments?post=440"}],"version-history":[{"count":0,"href":"https:\/\/bettertogetherberlin.com\/en-de\/wp-json\/wp\/v2\/pages\/440\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/bettertogetherberlin.com\/en-de\/wp-json\/wp\/v2\/pages\/14"}],"wp:attachment":[{"href":"https:\/\/bettertogetherberlin.com\/en-de\/wp-json\/wp\/v2\/media?parent=440"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}